First Choice and Brightwave Win Gold at the Brandon Hall Excellence in Learning Awards
Date posted: 20 October 2005Simulation based e-learning built on sound business case gains international recognition
The scenario driven e-learning programme that Brightwave created for First Choice, a leading international leisure travel company, was awarded Gold in the custom content category at the Brandon Hall award ceremony on 18 October.
"The programme is innovative in that it mixes soft skill customer service and sales training with transactional system training, following typical work routines during a day at the foreign exchange bureau," said Charles Gould, Managing Director for Brightwave. "It has been very well received by the target audience and we are delighted that it has now been internationally recognised as a leading example of effective e-learning."
The Brandon Hall Excellence in Learning Awards were presented by Brandon Hall Research, one of the leading research and consulting firms in training and development. "The winning entries this year show a great combination of creativity and practical results. The winners are excellent both in terms of innovation and impact on the business," said Brandon Hall, Ph.D., chairman of the Excellence in Learning Awards programme. "These winners show us what the future of learning looks like."
A full list of winners is available from www.brandon-hall.com.
In 2005 a total of 210 entries, representing 16 countries, were submitted. The entries were evaluated by independent judges with expertise in instructional design and learning technology from 47 countries around the world.
Notes to Editors – About Brightwave
Brightwave is a specialist in integrating communications, learning and performance in the workplace. Our approach is highly collaborative, innovative and all our projects leverage technology to deliver efficient and effective training and ongoing support. Whether your needs are induction, compliance/regulatory, IT systems, management/sales skills or product/process knowledge, Brightwave has the skills and experience to help you. We have developed over 300 solutions that are used by more than 500,000 people in the UK and internationally. We work with a broad range of clients from a wide variety of industries. Our clients include BT, Bupa, Cable&Wireless, IKEA, T-Mobile, AIB, Swiss Re, The Royal Bank of Scotland, British Red Cross, First Choice and Sky, as well as public sector organisations such as the Healthcare Commission, City of Edinburgh Council, and West Sussex County Council.
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Jade Moore
Marketing Coordinator, Brightwave
+44 (0) 1273 828421
Click here to send an email to Jade
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